Organisations seeking a greater level of awareness of their website's performance, or who are conducting e-commerce on their site, should consider a more sophisticated product that provides web analytics they can act upon to improve their business. Solutions in this area will use greater intelligence to analyse site performance and user experience to a higher level of complexity. They will provide organisations with an in-depth understanding of how their site is used and how it can be improved to meet the ever-increasing expectations of users as well as meeting government or industry regulations.
In addition, you will want to ensure that your site is noticed for all the right reasons. This means ensuring that it meets the highest standards in quality as well as guaranteeing that it appears where you need it to in search engines for maximum exposure and high levels of traffic.
What we can do for you
- Installation of your chosen web analytics tool.
- Integration with other business information tools for comprehensive intelligence.
- Development of customised enhancements tailored specifically to your needs.
- Training in the use of these tools for maximum benefit.
- Support for peace of mind if something goes wrong.
What we recommend
Speed-Trap
Speed-Trap enables the detailed capturing of accurate information about the activity of all visitors to all your web-based applications. Speed-Trap produces visitor tracking information so precise that it allows you to make much better assessments of ROI than has ever been possible before. Speed-Trap is accurate because it operates at the client browser - this means that it tracks everything that users do and see, providing all the information that you can get from traditional server-based tools but with much more besides. It allows:
- genuine tracking of users sessions, even if the user is idle for long periods or their IP address changes mid-session;
- monitoring of user activity within a page so detailed that it allows you to view a replay of each session;
- performance information not only on the delivery of pages from your site but also on the receipt of those pages by the user;
- meaningful tracking of activity on pages delivered by completely dynamic sites.
Watchfire WebXM
Watchfire is the only comprehensive online risk management platform for monitoring and reporting online security, privacy, quality and compliance risks. Watchfire automates the scanning, analysis and reporting of online security, privacy, quality, accessibility and compliance issues across corporate web properties. It ensures visibility and control by delivering executive dashboards that are used to identify, assign and track the issues impacting your online business.